We ship, we don't pitch
Everything we show runs in production or paper-trading right now. We'd rather hand you a working system than a deck full of promises.
About Thurix
A small studio that ships AI that survives the real world.
We're engineers who got tired of AI that dies in the demo — so we build the parts everyone skips, and we stay after launch. Here's who we are, and why we work this way.
Why we exist
Most AI never leaves the slide deck. We build the kind that runs your business.
Thurix started from a simple frustration: watching impressive AI demos fall apart the moment real customers, real data, and real edge cases showed up. The gap was never the model — it was everything around it. The retries, the guardrails, the monitoring, the integrations, and a person in the loop when the stakes are high.
So we built a studio around that missing 90%. We ship production systems — a live logistics platform, multilingual support bots, cold-outreach engines, an LLM trading analyst — and we run them ourselves. That's how we know they hold up, and it's why we can say launch is the start of the work, not the end.
From the founder
"I started as a mechanical engineer and spent close to a decade as a backend developer before building Drofilla — the platform we now run in production. I kept watching companies pay for AI that looked great in a pitch and broke in a week. Thurix is my answer: a team that's on the hook for the thing actually working, and staying working."
What we believe
Four things we don't compromise on.
One team, whole stack
Backend, frontend, mobile, AI, and design in one room. No vendor handoffs, no seams where responsibility gets dropped.
You buy an outcome
We scope to the result and the ROI, agree on what "working" means, then build to it — so you own an asset, not a timesheet.
We stay after go-live
Launch is the start of the relationship. We keep what we build healthy so it keeps earning its place.
The team
One team, every discipline.
The same crew from first spec to systems running in production.
Alaa Nabawy
Founder & Senior Backend Engineer
Eight years building production backends for logistics and AI platforms.
LinkedIn
Muhammed Nabawy
Senior Backend Engineer
Production backends, integrations, and platform services.
LinkedIn
Mostafa Nasr
Full Stack Engineer & Tech Lead
Five years delivering scalable web applications end to end.
LinkedIn
Backend
APIs, data, real-time systems, and the integrations that keep it all running.
Frontend
Fast, accessible web apps and dashboards people actually enjoy using.
Mobile
iOS and Android apps built for the field, not just the demo.
AI & automation
Agents, bots, RAG, and automation that survive real inputs.
Product & UX
Design that makes complex systems feel simple.
16
Delivery locations live
$55M+
GMV through our systems
5
Production AI systems
~8 yrs
Backend experience
Where we are
Built in Cairo. Working across the Gulf, EU, and US.
We're based in Cairo — which puts us in the working hours of the Gulf and Europe, with a morning overlap into the US East Coast. We work natively in Arabic and English, and we're built for the Gulf market: close enough to understand it, and set up to serve it properly.
- Arabic & English, natively
- Timezone overlap with Gulf, EU & US mornings
- Gulf-first, with a live US operation to prove it
- A senior team you talk to directly — no account-manager layer
Let's talk
Want to build something that lasts?
Share the workflow or product you're thinking about. We'll reply with a scoped plan, timeline, and price — from a team you talk to directly.